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Welcome to my New website Jennie Nielsen – Ellusions Lingerie

You will be able to lookup the catalogs of what I am now carrying. Pretty Exciting.

For those that don’t know too much about me, I thought I’d give you a little bit about me and my background. I have a showroom in Los Angeles at the Gerry Building where I work every day with my two dogs Lotus & Wilbur. They come every day also and greet everyone when they get off the elevator.

I have been in the Lingerie world for over 40 years starting when I was in High School my first job was working at Bullocks Wilshire. I moved and became a buyer at Levy’s in Tucson for all of Lingerie moved to Phoenix as a buyer for Diamonds Dept Store.

I was promoted to Divisional Merchandise Manager over Intimate Apparel for Diamonds. I missed California and had an opportunity to work for Fredericks of Hollywood and create a new division for them of better specialty stores. I became a General Merchandise Manager for them and started up Private Moments opening 4 stores and catalogs. My next move was to go to Robinsons as a General Store Manager in Pasadena. Loved this job and Pasadena then moved on to 2 other stores and ended up in Santa Monica as General Store Manager.

My Love though was always in Lingerie / Intimate Apparel so I was hired at Olga in Van Nuys and Became Director of Design my very favorite job. Loved the creative part of the job and working with the stores.

I loved the process so much I went into business with a Partner and we started Ellusions. ( that’s where the name comes up of my showroom) We were manufacturing Bras and panties.  So with the creative process, passion and hard work got involved with designshowroom and manufacturing.  As with all small start-up companies as you all know it takes capital and a lot of hard work and we just ran out of capital just as we were starting to take off. So that’s how I ended up in sales and here. I have had my own showroom and sales for over 12 years working with Boutiques. I worked with department stores in sales for over 8 years but enjoy working with Boutiques far more as we work to build a business together.

As you can see my Passion and long career has always been in Intimate Apparel. I love working with Boutiques and family businesses. I have pretty much done it all so I’m here to help you with your business to grow and be successful. I look forward to working with you

 

Sincerely. Jennie Nielsen